BookLnk Privacy Policy

    Last updated: September 28, 2026

    Who we are

    BookLnk is a booking and customer management platform for service businesses, operated by Founders Bridge, B6, Polygon X, Sodic West, Sheikh Zayed, Giza, Egypt. This policy explains how we handle personal data on booklnk.app, the BookLnk dashboard and mobile apps, and the booking pages we host for businesses.

    Our two roles

    • For business owners and staff who use BookLnk, we decide how account data is used and are responsible for it.
    • For the customers who book with those businesses, we process booking data on the business's behalf and follow its instructions. Contact the business first about its customer data.

    Data we collect

    • Account data: name, email, phone number, business name and login details.
    • Business data: locations, services, prices, staff schedules, commissions and payroll entries.
    • Customer booking data: name, phone, email, appointment history, notes and form answers.
    • Payment data: amounts, status and references. Card details are entered on Kashier's systems and are not stored by BookLnk.
    • Messages: the content and delivery status of reminders and notifications we send for you.
    • Technical data: device, browser, IP address and pages visited on our website and apps.

    How we use it

    • To provide the service: bookings, reminders, payments, reports and support.
    • To secure accounts and prevent fraud and misuse.
    • To improve the product and our website, using analytics you have agreed to.
    • To contact you about your account, and about BookLnk news if you have not opted out.
    • To meet legal, tax and accounting obligations.

    Service providers

    We share data only with providers that help us run BookLnk:

    • Amazon Web Services: Hosting and data storage
    • Kashier: Card, wallet and deposit payments
    • Cequens: SMS and WhatsApp messages
    • Meta (WhatsApp Business Platform): WhatsApp messages sent from a business’s own connected number
    • Brevo: Email notifications
    • Google (Analytics, Tag Manager, Ads): Website analytics and ad measurement, only with your consent
    • Microsoft Clarity: Website usage analytics, only with your consent

    We do not sell personal data.

    WhatsApp Business connection

    A business can connect its own WhatsApp Business Account to BookLnk through Meta's signup flow. The business chooses which account and phone number to share, and grants BookLnk permission to manage them. With that permission, BookLnk:

    • Stores the WhatsApp Business Account ID, phone number ID, display phone number, verified business name and an encrypted access token. We do not store the business's Facebook password.
    • Creates message templates on that account for booking confirmations, reminders, review requests and promotions.
    • Sends those messages to the business's customers from the business's own number, only when the business triggers them. Promotional messages go only to customers who agreed to receive them.
    • Receives messages that customers send to the business's number, and their delivery status, so it can reply to booking requests within WhatsApp's 24-hour service window.

    We use this data only to send and receive the business's messages. We do not use it for advertising and do not share it with anyone except Meta, which delivers the messages. When the business disconnects WhatsApp in Settings, BookLnk stops all messaging, unsubscribes from the account's webhooks, revokes its access with Meta and deletes the stored access token.

    Cookies and analytics

    Analytics and advertising cookies load only after you accept them in the cookie banner. If you decline, Google tags run in a restricted, cookieless mode. You can change your choice by clearing this site's data in your browser.

    International transfers

    Some providers store or process data outside Egypt. When that happens we rely on the safeguards required by Egypt's Personal Data Protection Law (Law No. 151 of 2020) and the provider's contractual commitments.

    How long we keep data

    We keep account and booking data while the business account is active, and delete or anonymise it after the account is closed, except where the law requires us to keep records for longer.

    Your rights

    You can ask to access, correct, delete or receive a copy of your personal data, object to its use, or withdraw consent. Email [email protected] and we will respond within the period the law requires. You may also complain to Egypt's Personal Data Protection Center.

    How to delete your data

    • Business owners: email [email protected] from your account's email address and ask us to delete your account. We delete your account, business and customer data, except records the law requires us to keep.
    • Data received from Meta (Facebook or WhatsApp): open Settings → Meta Integration in the BookLnk dashboard and click Disconnect. This deletes the stored access token and ends BookLnk's access. You can also remove BookLnk from your Facebook account under Settings & privacy → Settings → Business integrations. To delete the remaining connection details too, email us as above.
    • Customers of a business: contact the business you booked with. If you cannot reach it, email us with the business name and your phone number, and we will pass on or complete your request.

    We confirm by email when the deletion is complete, within 30 days.

    Security

    Data is encrypted in transit, access is limited to staff who need it, and we review our providers' security. No system is completely secure, so tell us immediately if you suspect unauthorised access.

    Children

    BookLnk is a business tool and is not directed at children under 18.

    Changes

    We will post updates on this page and change the date above. We will notify account owners of material changes. See also our Terms and Conditions.